the pros and cons of ghost buttons

Though we have a good understanding of the types of button design rules that universally work, there will be times when you’re surprised by a rogue element that performs well. Like ghost buttons. They aren’t much of a mystery, despite their eerie-sounding name. They’re call-to-action (CTA) buttons for your website, like any other. The key difference is in how they look. Logic would dictate that ghost buttons are not good for web design. Yet, research shows us that visitors don’t necessarily see them that way.